If a country has a capital account ________, it is ________ net foreign assets
A) surplus, acquiring
B) deficit, losing
C) surplus, losing
D) surplus, in equilibrium as far as its
Answer: C
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Pepsi creates an advertisement suggesting it sponsors the U.S. Olympic basketball team by showing a basketball game in a commercial. This is a form of:
A) stealth marketing B) direct ambush marketing C) incidental ambush marketing D) indirect ambush marketing
The use of force to drive away a person's customers or employees constitutes the tort of disparagement.
Answer the following statement true (T) or false (F)
______ is the use of emotions to rouse enthusiasm for the task by appealing to the values and ideals of others.
A. Inspirational appeals B. Upward appeals C. Exchange D. Ingratiation
Why might marketers use market-penetration pricing?
What will be an ideal response?