Individuals from high-context cultures may perceive people from low-context cultures as being pushy and rude

Indicate whether this statement is true or false.


Answer: TRUE

Communication & Mass Media

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Which of the following has the greatest impact on the degree to which a person experiences culture shock?

a. ability to adapt to new climates b. familiarity with foreign foods c. degree of cultural similarity between host and native culture d. age

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What is the traffic-cop analogy?

What will be an ideal response?

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Who championed positioning?

A) David Ogilvy B) Wayland Ayer C) Jack Trout D) Jim Vicary

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Words that are _____ refer to things that we can see, touch, smell, taste, or hear

a. denotative b. connotative c. concrete d. abstract

Communication & Mass Media