Which of the following is NOT an element of attitudes?
A. Emotion
B. Satisfaction
C. Cognition
D. Action
Answer: B
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The three parties involved with a check are:
A. The signer, the cashier, and the company. B. The writer, the cashier, and the bank. C. The maker, the manager, and the payee. D. The maker, the payee, and the bank. E. The bookkeeper, the payee, and the bank.
What primary strategic planning tool is used for directing and coordinating the marketing effort and helps to guide the firm's marketing strategy?
A. the marketing plan B. the executive summary C. the situation analysis D. the mission statement E. the business plan
Which of the following was NOT indicated by a survey of 97 highest-level public relations leaders as a key factor in a successful public relations career?
A) communications skills B) compassion C) diversity of experience D) performance
Which example below most accurately reflects a negotiator engaging in integrative negotiation?
a. The negotiator stands firm on his commitments, is not overly friendly, and probes the other party as to why she believes her proposed solutions will resolve the issue. He suggests some alternatives. b. The negotiator is friendly and easygoing but does not budge when the other party suggests alternative solutions. He suggests that the other party's alternatives are unworkable but doesn't say why. b. The negotiator is open to listening to alternative solutions suggested by the other party but offers no alternatives of his own. He is reserved, quiet, and serious. c. The negotiator offers alternatives, which seem self-serving. When the other party notes this, he scoffs and says they are much better than any alternative she has suggested. He is otherwise flamboyant and gregarious.