?The strategic performance evaluation does not monitor the activities of external sources of marketing assistance.
Answer the following statement true (T) or false (F)
False
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Which of the following is true about an optimize position strategy?
A) It is used for maximizing profits and cash flow as a business slowly exits a product-market. B) It is usually used by a business when the growth potential is limited and competitive position is set. C) It is an offensive strategic market plan that seeks to improve a business's competitive position in an attractive segment of the market. D) It involves making a conscious effort to increase customer base in order to reach a more profitable level of business. E) It requires a large investment in marketing resources.
Form 941, Employer's Quarterly Federal Tax Return, must be filed with the IRS at the end of the month following each calendar quarter
Indicate whether the statement is true or false
Which of the following is not an ethical issue of concern to the researcher?
A) disguising the purpose of the research and the use of deceptive procedures B) videotaping and recording the proceedings C) comfort level of the respondents D) none of the above
Most marketers do not differentiate between experts and opinion leaders
Indicate whether the statement is true or false