Which of the following recommendations is not a good use of netnography?
a. Identify online venues that could provide information related to the research questions.
b. Learn about the characteristics of the group culture.
c. Select online communities that have relatively less 'traffic' or postings.
d. Categorize the types of participants involved in the discussions to be analyzed.
e. Keep a journal of observations and reflections about the data collection process.
c. Select online communities that have relatively less 'traffic' or postings.
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A. CAT B. BATNA C. NATBAT D. ZOPA
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