The primary purpose of scholarly works is to ________, whereas the primary purpose of popular works is to ________.

A. make money; educate
B. gain publicity; make money
C. educate; make money
D. educate; gain publicity


Answer: C

Communication & Mass Media

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A term’s dictionary definition is ______.

a. denotative b. connotative c. operational d. unreliable

Communication & Mass Media

A statement that describes what you want the listeners to be able to accomplish as a result of

your speech is a _________ purpose. Fill in the blanks with correct word

Communication & Mass Media

If you are unsure how to behave in an intercultural contact and you tend to avoid contact, you are experiencing which type of intercultural barrier?

A. high anxiety B. assuming similarity instead of difference C. ethnocentrism D. stereotyping

Communication & Mass Media

Many Arabic speakers use rich, expressive language in everyday talk. They probably are using a(n) ________ style of communication.

A. understated B. succinct C. elaborate D. indirect

Communication & Mass Media