Budgeting, recruiting, and scheduling are examples of a(n):
A) development.
B) core process.
C) support process.
D) system.
C
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The advertising promise that captures the reason that people buy products is known as:
A) creative strategy. B) the advertising appeal. C) the selling proposition. D) the creative execution. E) the big idea.
A speech in which you enumerated and discussed, in turn, key aspects of the idea would be following a ______ order.
a. topical b. spatial c. cause and effect d. chronological
A lower days' sales in inventory for Moonshine, Inc., when compared to other companies, indicates that it is ________
A) selling its inventory more quickly B) spending more on inventory storage C) incurring higher insurance costs D) holding excess obsolete inventory
Operating return on assets (OROA) is equal to operating profit margin times fixed assets turnover
Indicate whether the statement is true or false