For best results, what should the masters of ceremonies be involved in?

A) planning the program B) picking the winners
C) presenting actual awards D) choosing the seating plan


A

Communication & Mass Media

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In general, high-context collectivistic cultures possess ______.

a. strict hierarchical role stratification b. strict social cohesion c. loose social positioning d. loose social differentiation

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. A campaign budget is NOT considered a reliable way to examine a campaign’s potential impact. 2. After defining objectives, it is essential to conduct budgetary planning and all associated fiscal processes. 3.Identification of key audiences and publics should be among the first steps that a PR practitioner considers when diagnosing an organizational problem or opportunity. 4. When planning a campaign, after campaign objectives are established, the measurements and magnitude of the impact of a campaign is set. 5. Media relations may take longer to achieve a communications goal than the use of paid outreach.

Communication & Mass Media

The ancient Romans identified five classical canons, or elements of preparing and presenting a speech. Which of the following is one of them?

a. charisma b. audience c. memory d. context

Communication & Mass Media

The following comprises a well-crafted point in a speech about the lingering effects of the Exxon Valdez oil spill in Prince William Sound, Alaska, on April 5, 1989: "The persistence of the oil will threaten the sound's ecosystem for decades to come."

Indicate whether the statement is true or false.

Communication & Mass Media