What takes information entered into a given system and sends it automatically to all downstream systems and processes?
A. Backward integration
B. Application integration
C. Forward integration
D. Data integration
Answer: C
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Stacey wants to use a highly relevant, engaging, and implicit communications mix mode to use a "soft sell" approach for her new makeup line. The communications mix mode that has these characteristics is ________
A) sales promotions B) events and experiences C) advertising D) direct and interactive marketing E) personal selling
Backhoe Construction Company recently exchanged an old truck, which cost $118,000 and was one-third depreciated, and paid $80,000 cash for a used crane having a current fair value of $140,000 . Assuming the exchange has commercial substance, at what amount should the crane be recorded on the books of Backhoe?
a. $80,000 b. $118,000 c. $140,000 d. $152,000
Constance Bagley designed a _______________ process to help decision makers make the right decisions
a. Decision ladder b. Decision tree c. Three step d. True false grid
Who should provide a notice of assignment to the obligor?
A) An assignee B) An assignor C) An obligee D) A facilitator