________ refers to Aristotle's idea that a person's moral virtue stands between two vices.

A. The Golden Mean
B. The boomerang effect
C. Communication ethics
D. Judeo-Christian ethics


Answer: A

Communication & Mass Media

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Friends who introduce you to new ideas and ways of seeing the world provide

A) stimulation. B) utility. C) ego support. D) affirmation.

Communication & Mass Media

Public relations work done by small, independent consultancies that has the look and feel of work done by much larger agencies is known as ________

A) digital public relations B) techno-PR C) virtual public relations D) hypermedia E) analogical public relations

Communication & Mass Media

Evidence is only any good when the audience thinks it is credible

Indicate whether the statement is true or false

Communication & Mass Media

Tre has recently lost his job. He wants to vote for a candidate who will expand unemployment benefits, so he tunes in to numerous news reports about the beliefs and promises of the candidates. Which of the following variables affecting agenda setting does this scenario exemplify?

A. relevance B. uncertainty C. correlation D. salience

Communication & Mass Media