The Barcelona Declaration dealt with the ethics of public relations research

Indicate whether the statement is true or false


False

Communication & Mass Media

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Last week, you agreed to donate some money for the local animal rescue league, and you feel pretty good about it. Today in the mail, you have a thank-you letter from the organization along with a request for an additional, larger request. What sequential persuasion strategy is the animal rescue league using?

a. Foot-in-the-door b. Door-in-the-face c. Pregiving d. Rewarding

Communication & Mass Media

Garrett knows he won't be able to explain to his audience how to properly hit the tennis ball, so he plans to bring in his racquet and ball and show them. What informative strategy is he using?

A. reporting B. storytelling C. demonstrating D. explaining

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1.Scripts often include phonetic elements called phonetics. 2.When you need to use abbreviations, you can use hyphens and spacing to dictate how you want someone to pronounce something. 3.Broadcast copy tends to use exact numbers. 4.Broadcast writing tends to follow less of an inverted-pyramid structure than print or Web writing. 5.In broadcast, the writers assume that the audience members are fully paying attention to the story.

Communication & Mass Media

If you tell your roommate that if she cooks dinner, you will wash the dishes, you have used a psychological strategy known as ________.

A. the standard/learned principle B. the contrast principle C. rejection then threat D. reciprocal concession

Communication & Mass Media