Html
a. is the document format used to produce Web pages.
b. controls Web browsers that access the Web.
c. is used to connect to Usenet groups on the Internet.
d. is used to transfer text files, programs, spreadsheets, and databases across the Internet.
e. is a low-level encryption scheme used to secure transmissions in higher-level () format.
A
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According to Ed Schein and his iceberg metaphor, the way an employee dresses would ______.
a. be a basic underlying belief about the organization b. be a norm or value that can espoused c. be a cultural artifact d. not be part of this metaphor
Mary and Ben ask customers to fill out satisfaction surveys after purchasing items from the store. Customers who complete surveys are entered in a monthly raffle with the prize of a $100 gift certificate to the store
One of the questions on the survey asks customers what they had expected to pay for their purchases, and another asks what they would have been willing to pay for their purchases. Mary and Ben most likely asked these questions to help them evaluate the ________ element of their marketing-mix strategy. A) promotion B) positioning C) price D) process E) product
In your presentation slides, you should use dramatic background color gradations
Indicate whether the statement is true or false.
Negotiation is often a ______ game in which one party’s gain is the other party’s loss.
A. win-win B. zero-sum C. lose-lose D. fair