Demographic data can provide insight into the living standards and lifestyles in a particular country to help companies plan ad campaigns.
Answer the following statement true (T) or false (F)
True
Demographic data can provide insight into the living standards and lifestyles in a particular country to help companies plan ad campaigns.
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Heuristics can come into play when consumers forecast the likelihood of future outcomes or events. When would a consumer use an anchoring and adjustment heuristic?
What will be an ideal response?
Which of the following conditions is typical of consumer products and services?
A) The product is premium priced. B) The product is standardized. C) The product line has a high contribution margin. D) The product or service has a small market share.
Answer the following statements true (T) or false (F)
1. The transfer price should be an amount between the market price and the variable cost. 2. When operating at capacity, a market-based transfer price should be used. 3. If a company allows division managers to negotiate a cost-based transfer price, it is better to use actual costs rather than standard costs. Otherwise, the selling division has no motivation to control costs.
The pattern in which communication flows in organizations can be referred to as ______.
A. communication linkages B. communication systems C. communication networks D. communication grids