A firm's marketing mix consists of ____ activities.

A. pricing, promotion, and distribution
B. product, pricing, and promotion
C. product, promotion, and distribution
D. product, pricing, promotion, and distribution


Answer: D

Business

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When customers calculate the perceived economic benefits of a continuously provided service in relationship to the economic costs, they are gauging the ________ equity

A) private B) brand C) payment D) customer-service E) product-service

Business

In an outsourcing decision, rent received from an outside party for facility use is a relevant cash inflow

Indicate whether the statement is true or false

Business

____ allows us to make the SQL statements in our PL/SQL code much more flexible in regards to providing values, such as column names, at runtime.

A. SQL B. Object technology C. OBJECT id D. Dynamic SQL

Business

A good mission statement should

A. be company oriented. B. contain as many goals as possible. C. focus on when to market the product. D. ask the question "What is our product?" E. provide motivation for the employees of the firm.

Business