A television commercial for Prime mouthwash shows a young man at a night club approaching a group of women. As he opens his mouth to introduce himself, the women get up from their seats and leave. The ad's caption reads, "Do you suffer from bad breath?" This is an example of

A. comparative advertising.
B. a fear appeal.
C. an irrational appeal.
D. noncognitive advertising.
E. a refutational appeal.


Answer: B

Business

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Based on this information, the statement of partners' equity would show what amount in the capital account for Hawk on December 31?

a. $211,600 b. $213,000 c. $201,000 d. $203,000

Business

Distinguish between a direct involuntary conversion and an indirect involuntary conversion.

What will be an ideal response?

Business

Assume that customer arrivals at a ticket counter can be modeled by a Poisson distribution. The average arrival rate is 12 customers per hour. What is the probability of exactly 1 arrival in the next hour (to three decimal places)?

a. 1 b. 0.015 c. 0.000 d. 0.002

Business

Forge Company, a calendar-year entity, had 6,000 units in its beginning inventory for 20X8. On December 31, 20X7, applying the lower-of-cost-or-market (NRV) principle, the units had been adjusted down to $470 per unit from an actual cost of $510 per unit. It was the lower of cost or market (NRV). No additional units were purchased during 20X8. The following additional information is provided for 20X8:   Inventory Unit Market QuarterDate (units) Value FirstMarch 31, 20X8  4,800  $455  SecondJune 30, 20X8  4,000   480  ThirdSeptember 30, 20X8  3,100   440  FourthDecember 31, 20X8  2,000   455  Forge does not have sufficient experience with the seasonal market for its inventory units and assumes that any reductions in market value during the year will be

permanent.Based on the preceding information, the cost of goods sold for the first quarter is: A. $546,000 B. $564,000 C. $636,000 D. $624,000

Business