One of the best general reference works is the _____, which provides a general overview of your subject and suggestions for additional reading

A) biographical material
B) news source
C) encyclopedia
D) interview


Answer: C

Communication & Mass Media

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a. true b. false

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Which publishers are associated with “yellow journalism”?

a. Joseph Pulitzer and William Randolph Hearst b. Benjamin Day and James Gordon Bennett Sr. c. James Franklin and his brother, Benjamin d. John Knight and Harry Chandler

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The dismay and confusion following the Penn State sex abuse scandal resulted from

A) the lack of a crisis communication plan. B) failure to employ proactive conflict management steps. C) a longstanding love for Joe Paterno. D) inaction on the part of the PSU Board of Trustees. E) A and B only.

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Which provisions of MVPD law allow cable or satellite systems to provide local TV station signals to the systems’ customers?

a. must carry and retransmission consent b. must carry a copyright agreement c. retransmission consent and copyright agreement d. retransmission consent and cable access permission

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