Kenneth Burke suggests there is a great deal of consistency in what individuals find dramatic and how to make their language the most potent

Indicate whether the statement is true or false


false

Communication & Mass Media

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Important aspects of any content analysis study include all except

a. systematic sampling b. clear definition of units c. unambiguous categories d. survey research

Communication & Mass Media

Research has shown that for messages delivered in a speech that includes visual aids, the audience will recall what percent of the message after three days?

a. 25 percent b. 10 percent c. 65 percent d. 35 percent

Communication & Mass Media

The lines of contact between journalists and their audience are the same as they've always been; it's no easier now to get in contact with a news organization than it was 10 years ago

Indicate whether the statement is true or false

Communication & Mass Media

What are the criteria for a good topic, and why are they important?

What will be an ideal response?

Communication & Mass Media