Speakers don’t need to spend a lot of time analyzing the emotions of listeners

since most audiences respond favorably to the same types of emotional appeals
in persuasive speeches.

Indicate whether the statement is true or false.


Answer: F,

Communication & Mass Media

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Which of the following is a moral responsibility behavioral alteration technique?

A) responsibility to system B) responsibility to modeling C) responsibility to peers D) responsibility to authority

Communication & Mass Media

What is the purpose of making a reference to the introduction in the conclusion?

a. It provides a sense of closure. b. It is a way to develop proximity. c. It requires less work because you can reuse material. d. It is a way to build speaker credibility.

Communication & Mass Media

Examining the correlation between an audience’s perception of what’s important and mediacoverage of those issues is the focus of _____

a. uses and gratifications b. cultivation theory c. agenda-setting capacity d. linear model research

Communication & Mass Media

A growing concern these days among employees is the lack of information about where their organizations are headed and the reasons behind these and other decisions

Indicate whether the statement is true or false

Communication & Mass Media