Which of the following is used to predict cross-selling opportunities?
A) RFM analysis
B) cluster analysis
C) regression analysis
D) market basket analysis
D
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Daniel Rogers is a customer service supervisor. He believes that the company’s customers should be taken care of quickly, efficiently, and completely. When the needs of a customer are not met, he believes in taking the blame (whether the mistake was his) as he is the leader of the department. Mr. Rogers is ______.
a. responsible b. accountable c. responsible and accountable d. exhibiting corporate social responsibility
A laptop that is purchased for a graphic design studio is considered an industrial product
Indicate whether the statement is true or false
Of the following, the LAST that a firm should specify are its
A. price objectives. B. promotion objectives. C. marketing objectives. D. publicity objectives. E. company objectives.
If an SIP is not complete, the EPA may treat it as a nullity in whole or in part
Indicate whether the statement is true or false