You should avoid using he as a generic pronoun when referring to an unidentified person
Indicate whether the statement is true or false
True
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A kind of syndicated data links together census data and purchasing data to form ________ segments. An example of this is Nielsen's PRIZM NE system
A) psychographic-like B) geographic-like C) demographic-like D) behavioral-like
Effective leaders use ______ to get things done.
A. influence B. coercion C. rewards D. legitimacy
Which of the following is NOT a step in developing a promotional plan?
A) identifying the target audiences B) designing the marketing mix C) establishing communication objectives D) determining the communication budget E) evaluating the effectiveness of the communication program
Prices are said to be inelastic under which of the following conditions? Price ChangeChange in Sales VolumeA.IncreaseSizable decreaseB.IncreaseLittle impactC.DecreaseSizable increaseD.DecreaseLittle impactE.Either increase or decreaseEither sizable increase or little/no impact
A. Choice A B. Choice B C. Choice C D. Choice D E. Choice E