Many public relations counselors predict which one of the following?
A. A diminishing need for outside public relations counsel
B. Less resistance to outside advice by insiders
C. Fewer large centralized internal public relations departments
C
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Which technique to diagnose problems involves producing a fishbone or Ishikawa diagram?
A. Cause and effect analysis B. Pareto analysis C. Brainstorming D. Kepner-Tregoe problem analysis
What does the term communication environment refer to?
What will be an ideal response?
Which of the following rights is NOT protected explicitly by the First Amendment?
A. Freedom of speech D. Freedom of religion B. Freedom of the press E. Freedom of publicity C. Freedom of assembly
________ are relationships with other entities, such as competing firms or government.
a. Competitive relationships b. Horizontal relationships c. Thorough relationships d. Vertical relationships