What are seven essential items that the analyst should include in performing a Web site trafficanalysis?
What will be an ideal response?
1. Know how often your client's Web site is visited.
2. Learn details about specific pages on the site.
3. Find out more about the Web site's visitors.
4. Discover if visitors can properly fill out the forms you designed.
5. Find out who is referring Web site visitors to the client's site.
6. Determine what browsers visitors are using.
7. Find out if the client's Web site visitors are interested in advertising.
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Corporate strategy is formulated by ______.
A. the organization’s top managers B. the entire organization C. third-party consultants D. people in charge of marketing and manufacturing
Window Concepts has introduced a new line of windows that offer the same benefits as solar panels in reducing heating and cooling costs in homes
The state-of-the-art windows will also contribute to the slowing of global warming while providing energy reliability. The company sends a team of representatives to the National Doors and Windows Trade Show to promote the new line of windows. Which promotion mix tool has Window Concepts used in this scenario? A) crowdsourcing B) public relations C) advertising D) personal selling E) crowdcasting
Southwest Airlines operates a blog called Nuts About Southwest. A group of employees share the responsibility for posting items of potential interest to customers-for example, short videos about Southwest's travel destinations, articles (with photos) about special events, and news about airline promotions. Nuts About Southwest is an example of a
A. professional blog. B. personal blog. C. corporate blog. D. social blog. E. network blog.
Choose the correct word or words in parentheses. Please e-mail a copy of your findings to Sharon and (I, me)