Effective capacity is the:
A) maximum output of a system in a given period.
B) capacity a firm expects to achieve given the current operating constraints.
C) average output that can be achieved under ideal conditions.
D) minimum usable capacity of a particular facility.
E) sum of all of the organization's inputs.
B
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Information gathered from social media is used to ________
A) understand the market B) answer clients' concerns C) connect to consumers and potential participants D) conduct online research E) all of the above
Joe was the CEO of Joe’s bait and tackle in Baton Rouge, LA. Joe started the company years ago and he arranged it so that all the employees in his company had to get his approval whenever a customer asked for a refund. This often resulted in unhappy customers because Joe was not always available when a customer came by the store to return an item. One of Joe’s employees, Tyrone, suggested to Joe that employees be allowed to return a customer’s money if the sale was less than 20 dollars. Given that most sales returns were less than 20 dollars, this would satisfy most customers and save Joe time. This scenario is an example of what type of innovation?
A. product B. exploitative C. people D. organizational structure
Startling statements must be both true and ______.
Fill in the blank(s) with the appropriate word(s).
At Gina's Nails, the posted policy is "Without our customers, we don't exist." Gina and her staff aim to delight each customer, and they are quick to offer discounts or extra services whenever a customer is anything less than satisfied
Gina and her staff strive to make every customer a repeat customer. It is most accurate to say that instead of focusing on each individual transaction, Gina and her staff put a priority on ________. A) maintaining customer-perceived satisfaction B) enlisting product champions C) attracting new customers D) increasing share of wallet E) capturing customer lifetime value