By studying the strategies billboards and ads use to promote products, people can _____
a. generate findings to better understand the range of viewpoints on social issues
b. better understand democracy
c. evaluate messages designed to influence them
d. understand what makes specific public communicators effective or ineffective
Answer: c
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A collective set of assumptions or expectations, such as rule and social norms, can also be referred to by which of the following terms?
A. System of meaning B. Negotiation C. Construction D. Informed choice
A good speaker should ethically use the information gathered in an audience analysis so that the message will be clearly understood by them. According to your text, this process is called audience
a. reception. b. adaptation. c. knowledge. d. attention.
Explain the four primary differences between oral and written style
What will be an ideal response?
Listening, like speaking, is a learned skill.
Answer the following statement true (T) or false (F)