The external forces are commonly called _________ forces, which are the external forces that management has no direct control over, although it can exert influence.

Fill in the blank(s) with the appropriate word(s).


uncontrollable

The external forces are commonly called uncontrollable forces, which are the external forces that management has no direct control over, although it can exert influence.

Business

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Nike's swoosh, McDonald's arches, and the Xerox name are all identifiable trademarks. Which of the following laws protect(s) them? I. Lanham Trademark Act of 1946 II. Federal Trademark Dilution Revision Act of 2006 III. Sonny Bono Act of 1998

a. I only b. II only c. I and II d. II and III

Business

Combiners (as opposed to segmenters)

A. try to develop a different marketing mix for each submarket. B. want to avoid "inviting" competition. C. are not target marketers-they aim at everybody. D. try to satisfy target customers "very well" rather than "pretty well." E. try to increase the size of their target markets by combining two or more market segments.

Business

Ingrid has asked 110 of her closest friends to invest in her company, promising them protection from personal liability. Which of the following forms of ownership would you recommend that Ingrid use?

A. Professional corporation B. Nonprofit corporation C. S corporation D. Limited liability company

Business

Gala Enterprises reports the following information regarding the production on one of its products for the month. Compute the total direct labor cost variance, the direct labor rate variance, the direct labor efficiency variance and identify each as either favorable or unfavorable.Direct labor standard (2 hrs. @ $15/hr.)$30 per finished unitActual direct labor hours60,800 hrs.Actual finished units produced30,000 unitsActual cost of direct labor$905,920 

What will be an ideal response?

Business