_________ scrambles information into an alternative form that requires a key or password to decrypt the information.
Fill in the blank(s) with the appropriate word(s).
Encryption
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U.S. companies that wish to achieve maximum growth potential must "go global," because 25 percent of world market potential is outside their home country
Indicate whether the statement is true or false
An amount recorded as an increase in the company's cash account at month-end, but which has not yet been reflected on the bank statement is called a(n)___________
Fill in the blank(s) with correct word
Marketers in the United States are paying increasing attention to ethnic groups because
A. country culture is replacing regional culture as a key marketing consideration. B. they represent a majority of the population in nonurban areas of the country. C. government subsidies assist marketers attempting to communicate value to these groups. D. they are more susceptible to marketing messages. E. approximately 80 percent of all population growth in the next 20 years is expected to come from minority groups.
The primary role of a functional strategy is to
A. create compatible degrees of strategic intent among a company's different business functions. B. support and add power to the corporate-level strategy. C. specify how to build and strengthen the skills, expertise, and competencies needed to execute operating-level strategies successfully. D. unify the company's various operating-level strategies. E. determine how to support particular activities in ways that support the overall business strategy and competitive approach.