Multiplying a vehicle's rating times opportunities to see (OTS) for an advertisement calculates the:

A) cost per thousand (CPM)
B) gross rating points (GRP)
C) cost per rating point (CPRP)
D) frequency


B

Business

You might also like to view...

Scrambler is a popular smartphone app that users can download and play for free. The makers of Scrambler make the app profitable by selling information obtained about users as they play the game

The firm that makes Scrambler is best described as a(n) ________. A) search engine optimizer B) web scraper C) sentiment analyzer D) intelligent agent E) data broker

Business

Walloon Company produced 150 defective units last month at a unit manufacturing cost of $30. The defective units were discovered before leaving the plant. Walloon can sell them as is for $20 or can rework them at a cost of $15 and sell them at the regular price of $50. The total relevant cost of reworking the defective units is:

A) $4,500 B) $6,750 C) $7,500 D) $3,000 E) $2,250

Business

The learning curve may not be permanent; it can be disrupted by changes in process, personnel, or product

Indicate whether the statement is true or false

Business

The following systems flowchart segment depicts a data entry clerk keying data from a source document into a business event data store. Which statement is correct?



a.
The systems flowchart was created properly.
b.
The arrow between the computer process and the data store should be bi-directional.
c.
The computer process should be shown in the computer column.
d.
The second symbol in the data entry clerk column should be a square.

Business