One of the effects of NAFTA is the simplification of country-of-origin rules. This will likely hinder the international trade activities of
A. Canada.
B. Japan.
C. Brazil.
D. Cuba.
E. Panama.
Answer: B
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Which one of the following is not a major category for long-term assets?
a. Receivables b. Property, plant, and equipment c. Intangibles d. Goodwill
Which of the following circumstances are best suited for personal selling?
A) when the products used are simple and easy-to-use B) when there is minimal risk involved in buying or using the products C) when the market has fewer and larger sellers D) when the products being marketed are inexpensive and easily available E) when prospective customers are spread across a wide geographic area
The customer benefit approach is most useful when the salesperson:
A. sells newly redesigned products. B. sells a complex, technical product. C. knows the prospect's critical needs. D. develops a lengthy sales presentation. E. calls on a new, unfamiliar prospect.
Identifying the strategic issues a company faces and compiling a "worry list" of problems and roadblocks is an important component of company situation analysis because
A. without a precise fix on what problems/roadblocks a company confronts, managers are less clear about what value chain activities to benchmark. B. the worry list helps company managers clarify their thinking about how best to modify the company's value chain. C. without a precise fix on what problems/issues a company confronts, managers cannot know what the industry's key success factors are. D. the worry list sets the management agenda for taking actions to improve the company's performance and business outlook. E. these issues and obstacles must be cleared before management can focus clearly on what is the best strategy for the company to pursue.