The University of West Georgia (UWG) team discovered the university was experiencing slowing enrollment during the ______ phase of campaign development.

A. research
B. action
C. communication
D. evaluation


A. research

Communication & Mass Media

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A bar graph is an effective way to represent how a set of data is divided proportionately

Indicate whether the statement is true or false

Communication & Mass Media

_______________ quickly came to define the category known as Massively Multiplayer Online Role Playing Games (MMORPGs)

a. “Tetris” b. “Quake” c. “EverQuest” d. “Zork”

Communication & Mass Media

State who the Teens 4 Pink relied upon to generate local coverage in media about is campaign.

What will be an ideal response?

Communication & Mass Media

Because output is not the same as outcome, it is important to ______ social media activities.

a. repeat b. advertise c. measure d. trademark

Communication & Mass Media