Employers may wish to state that employee handbooks are not binding contracts
a. True
b. False
Indicate whether the statement is true or false
True
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Psychologists use the term epistemic ________ to describe an individual's desire to develop and hold a rich and accurate understanding of the world, including the negotiation problem at hand.
Fill in the blank(s) with the appropriate word(s).
The ultimate in personalization occurs when
A. targeting a segment of one. B. offering extended warranties. C. merging multiple submarkets. D. identifying generic markets. E. creating opportunities in niche markets.
Hugh recently purchased a motorcycle for $4,000 but has had extensive problems starting the motor. In disgust at not being able to start the motorcycle, Hugh shouts to his friends, "Any of you want to buy this thing for $20?" A contract will be formed if a friend gives Hugh a twenty-dollar bill
Indicate whether the statement is true or false
Michael Gerber, the author of The E-Myth, explains that the failure of most small businesses is due to owners being more _____ than _____.
a. technical; entrepreneurial b. managerial; technical c. entrepreneurial; managerial d. entrepreneurial; technical