_____________ was not a reason why the natural environment was considered not to be a legitimate stakeholder?
a. It did not have a voice
b. It is not human
c. It does not fit within Kant’s ethical viewpoint
d. The natural environment is a vital component of the wider external environment impacting on the firm
a. It did not have a voice
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A rise in future consumption spending, everything else remaining unchanged, will cause business investment spending to
A. decline. B. not change. C. rise. D. fall at first, then rise later.
The societal marketing concept holds that ________
A) consumers will not buy enough of a firm's products unless the firm undertakes a large-scale selling and promotion effort B) a company's marketing decisions should focus on creating economic value in a way that also creates value for the surrounding environment C) the society will only favor products that are available and highly affordable D) achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions better than competitors do E) consumers will favor products that offer the most in quality, performance, and innovative features
Explain the three tests discussed in the text that can be applied to identify core competencies
What will be an ideal response?
Which of the following managers is displaying good practice when sending a good-news message??
A) ?Ron, a manager at Techwhiz Inc., organizes a message regarding a pay bonus such that the main idea is presented at the end. B) ?Angelina, a manager at Ahoma Inc., writes a job promotion message to an employee starting with the main idea, followed by an explanation. C) ?Rohan, a manager at Olympiano Technologies Corp., briefly notifies his employees about a paid vacation policy without providing additional details. D) ?Anjali, a manager at Balvania Corp., indirectly informs her employees about reduced working hours and organizes her message inductively.