For many years, General Electric had a corporate strategy of being among the top three firms in any market in which it operated; if it could not achieve a top-three position, it would exit the market. This strategy often resulted in the company ________ when certain product lines failed to meet this expectation.
A. increasing product mix breadth
B. decreasing product mix breadth
C. decreasing product line depth
D. introducing brand extensions
E. increasing product line depth
Answer: B
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