Cross-sectional analysis is most closely associated with
A) Common-size analysis
B) Time-series analysis
C) Intracompany comparisons
D) Intercompany comparisons
D
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Alex has determined that along the share-development path, his business should perform at an 80% level in product preference, 50% in intentions to purchase, 90% in product availability, and 70% in rate of purchase
If the share potential index for Alex's business is 20%, at what level of product awareness should his business perform? A) 63% B) 80% C) 54% D) 88% E) 42%
Which of the following should a researcher do to summarize findings for categorical measures?
A) not try to summarize findings for categorical measures; it is inappropriate B) use a percentage distribution (sometimes called a frequency distribution) C) compute an average such as a mean D) compute a standard deviation E) compute a range
In the portfolio matrix, a__________is in a low-growth market, but the product has a dominant market share; it is an SBU that generates more money than it needs to maintain its market share
Fill in the blanks with correct word.
A foreign corporation is a corporation formed in:
A) another county. B) another state. C) another country. D) Canada or Mexico.