With the exception of feature stories, the last paragraph of a news release is usually ______.

A. a summary
B. the boilerplate or corporate tag
C. a restatement of the lead
D. a look into the future


B. the boilerplate or corporate tag

Communication & Mass Media

You might also like to view...

Sound recording and playback were made possible by a machine called the __________

Fill in the blank with correct word

Communication & Mass Media

The act of convincing an audience, through verbal and nonverbal communication to adopt or

change an attitude, belief, or value is called what? A) motivation B) persuasion C) refutation D) argumentation

Communication & Mass Media

Which term refers to whether a value is seen as positive or negative?

A) valence B) intensity C) superiority D) inferiority

Communication & Mass Media

Which is NOT a question to ask yourself when you choose a persuasive topic?

A) ?What ideas or issues would I argue for or against? B) ?What ideas or issues do I feel neutral toward? C) ?What changes would I like to see in society? D) ?What can make life more meaningful for myself and others? E) ?What practices enrich my life?

Communication & Mass Media