Most advertisements-"this property for sale"-are offers
Indicate whether the statement is true or false
False
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Kotler and Casoline suggested eight factors that marketers must keep in mind in order to deal with risk and uncertainty. Which of the following statements are they most likely to agree with when the environment is uncertain?
A) Companies should be prepared to implement ad hoc strategies whenever required. B) Companies should push aggressively for the market share of their competitors. C) Companies should focus less on their core segments, and more on new target markets. D) Companies should not increase marketing budgets in times of uncertainty. E) Companies should focus and improve their marginal brands.
According to the 2015/16 Global Entrepreneurship Monitor report, it is estimated that there are ______ entrepreneurs worldwide.
A. 4 million B. 40 million C. 400 million D. 4 billion
The recently introduced Sprinkled Donut Crunch is a product-line extension for Quaker Oats' Cap'n Crunch brand.
Answer the following statement true (T) or false (F)
A manager who groups jobs into units and establishes patterns of authority among jobs or groups of jobs is performing which of the following functions of management?
A. Planning B. Organizing C. Controlling D. Supervising E. Leading