Dafna wants to give an informative speech on the steps for planning a wedding. Consider how
she might analyze her audience. What demographic information should she gather, and why?
What would she need to know about her audience's attitude?
What will be an ideal response?
Demographic information includes characteristics such as age, cultural heritage,
educational background, gender, geographical location, marital and parental status, occupation,
race, religious orientation, sexual orientation, socioeconomic class, and group affiliations.
Audiences will have attitudes toward a topic, toward the speaker, and toward being at the
speech.
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Persuading people to replicate a good deed that is done by others is called
a) social proof. b) reciprocity c) consistency. d) authority
A persuasive definition presents a perspective that may make the listeners want to share it
Indicate whether the statement is true or false
Which of the following is a maintenance role?
A. elaborating B. evaluating C.encouraging D. analyzing
Yvonne is completing an internship at a public relations ?rm where Sharon is her boss. Yvonne's
perception of Sharon's abilities is overwhelmingly positive. As their relationship grows, Yvonne ?nds that she wants to be like Sharon, and Sharon encourages Yvonne to choose a career in public relations. Sharon is exerting coercive power over Yvonne. Indicate whether the statement is true or false