What are the advantages and disadvantages of using books as sources of information?

What will be an ideal response?


The primary advantage is that books are longer than magazine and newspaper
articles and thus treat topics in much greater detail.

Communication & Mass Media

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Choose the correct statement regarding Internet advertising

a) The first attempts to monitor web page traffic consisted of software programs that measured the number of banner ads and the speed of server b) As of 2002, the two most visible organizations that measure the Internet audience are Nielsen/net and Arbitron c) Reliable data on who is looking at web pages and banner advertising are important for advertisers because they are reluctant to invest money on net advertising without such data. d) Internet ratings firms face a difficult problem in buying ratings software

Communication & Mass Media

Which is true regarding research about family communication and sexuality?

a. When parents talk more about sex, boys and girls always have less sex in adolescence b. When parents talk less about sex, boys and girls always have less sex in adolescence c. When parents don't talk about sexuality at all, adolescents are less likely to think about it d. The relationship between overt communication and sexual behavior is complex and unclear e. Parental communication has no effect on adolescent sexual behavior

Communication & Mass Media

Institutional Review Boards primary job is to review biomedical research on human participants

Indicate whether the statement is true or false.

Communication & Mass Media

Any time you expect something to happen and then it does happen, that's a self-fulfilling prophecy.

Answer the following statement true (T) or false (F)

Communication & Mass Media