Good service organizations do not focus on individual transactions, they
a. work on developing a strong volunteer system
b. build long-term relationships
c. expand their services
d. use differential pricing
e. work to increase audience involvement
B
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Joan Woodward classified contingent technologies into three categories. What term did she use to categorize technology in organizations where production involved fewer customers but larger production runs?
a. Small Batch and Unit production b. Large Batch and Mass production c. Process Production d. Specialized production
When you answer a questioner with “Let me approach the question this way . . . ,” you attempt to
a. stay on course. b. think through your answer. c. be defensive. d. gracefully bring the Q&A session to a close.
What is consumerism?
What will be an ideal response?
When a company faces a shortage of employees in the workforce, and it predicts that current demand for products or services may not extend to the future, it will
A. try to garner more hours out of the existing labor force. B. decrease the production rate by half to meet quality standards. C. be willing to hire part-time employees. D. lease out its machinery to other factories, thereby maintaining income. E. recruit and train new employees.