The rep (rep programmer or national sales rep)
a. works on behalf of the syndicator and sells programs to local stations.
b. works on behalf of the local station and sells airtime to national advertisers.
c. works on behalf of the advertiser and purchases local airtime.
d. works on behalf of the network and purchases syndicated programming.
b
You might also like to view...
Public speaking is a relatively new area of study
Indicate whether the statement is true or false.
Concerning ANOVA which of these statements is correct
a) ANOVA can be used to simultaneously investigate several independent variables and two dependent variables. b) One-way ANOVA investigates two independent and one dependent variable c) A 2 × 2 ANOVA studies two independent variables, each with two levels d) ANOVA is essentially an extension of the Chi-square
In general, the introduction of the presentation should take no
longer than ________ percent of the presentation's total time. a. 5 b. 10 c. 15 d. 20 e. 25
When Julio invaded Daren's personal space at a bar, Daren quickly moved to another table. This is an example of which type of encroachment response?
a. fleeing b. withdrawl c. insulation d. turf defense e. contamination