Most nursing home lawsuits are settled out of court and never go to trial, so little public information is available about the total money expended by nursing homes and their insurance companies on litigation-related costs. One national study questioned lawyers and found that 88% of all nursing home cases were resolved through settlements and that the average recovery of claims was $406,000. The information gathered by this study would be an example of
A. projective data.
B. qualitative information.
C. primary data.
D. secondary data.
E. advertising information.
Answer: C
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Heinz and Jack Daniels worked together to produce Jack Daniels grilling sauce. This is an example of cobranding
Indicate whether the statement is true or false
In the twenty-first century, public relations practitioners should pay special attention to the Web. If a PR specialist is confronted by negative blogging on a Web site not controlled by the organization, he or she should
a. totally ignore it b. post a counter-argument on the blogger's Web site using an assumed name c. post a carefully thought out and worded response on the blogger's Web site identifying the posting as coming from the organization d. call lots of friendly bloggers and others who think highly of the organization and ask them to put something positive in other blogs e. create their own blog and "join the fray"
If a project's net present value (NPV) is positive,:
A. Its internal rate of return is less than the firm's expected rate of return. B. It must have multiple internal rates of return. C. Its terminal value is less than the future value of the initial investment in the project. D. Its initial investment is recovered on a present value basis prior to the end of the project's useful life. E. The present value of the project's cash inflows and the present value of its cash outflows are equal when they are discounted at the firm's required rate of return.
Jacob often manipulates charges on his travel expenses to indicate higher amounts when he travels for the company he works for. Trent, the accounts manager, accepts fake bills and assists Jacob in deceiving the company. They split the profits made this way. This is an example of theft by:
A. adverse possession. B. employee nonfeasance. C. employee collusion. D. vendor fraud.