Explain why comparing digital evaluative data from one year to another is potentially problematic for making evaluative assessments of impact.

What will be an ideal response?


Things can change over time. For example, you may want to compare the number
of postings from one year to another on a particular social media platform. But if that
particular activity, became, say, more difficult or less popular, a year-to-year comparison
may be less valid.

Communication & Mass Media

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An impulse to satisfy a psychological-social want or biological urge is called a(n)

a. motivational appeal. b. motive need. c. attribution. d. motive cluster.

Communication & Mass Media

Define cultural capital and technocapital? How are they related to the digital divide?

What will be an ideal response?

Communication & Mass Media

The use of jargon is counterproductive and annoying in the workplace and in professional communication

Indicate whether the statement is true or false

Communication & Mass Media

Listening is the conscious learned act of paying attention, assigning meaning, and responding to a verbal and/or nonverbal message

Indicate whether the statement is true or false.

Communication & Mass Media