One of the dimensions along which organizational change can be categorized is ______.
a. reactive vs. incremental
b. proactive vs. discontinuous
c. reactive vs. discontinuous
d. incremental vs. discontinuous
d. incremental vs. discontinuous
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A factual message that transmits research results, vital recommendations, conclusions, and other information to the client, who in turn uses the information as a basis for decision making is known as:
A) the marketing research report B) the body report C) the advancement report D) the title fly page E) the decision rule
Which of the following strategies involves weeding out weaker brands and focusing marketing dollars only on brands that can achieve the number one or number two market share positions with good growth prospects in their categories?
A) megabrand strategies B) niche marketing strategies C) social marketing strategies D) co-branding E) licensing
A company has the following information:Net credit sales = $400,000Net income = $100,000Average total assets = $80,000Average accounts receivable = $20,000What is the company's average collection period (rounded to the nearest whole day)?
A. 5 days. B. 9 days. C. 18 days. D. 73 days.
McIntyre, Inc has prepared its third quarter budget and provided the following data
Jul Aug Sep Cash collections $50,000 $39,900 $46,000 Cash payments: Purchases of direct materials 31,000 22,000 17,500 Operating expenses 12,200 8,700 11,300 Capital expenditures 13,600 24,300 0 The cash balance on June 30 is projected to be $4,500. The company has to maintain a minimum cash balance of $5,000 and is authorized to borrow at the end of each month to make up any shortfalls. It may borrow in increments of $5,000 and has to pay interest every month at an annual rate of 5%. All financing transactions are assumed to take place at the end of the month. The loan balance should be repaid in increments of $5,000 whenever there is surplus cash. Calculate the final projected cash balance at the end of August taking into consideration all the financing transactions. A) $7,558 B) $(7,442 ) C) $47,600 D) $15,000