What are the two major components of media objectives?
What will be an ideal response?
Media objectives have two major components: audience objectives, which define the types of people the advertiser wants to reach, and message-distribution objectives, which define where, when, and how.
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If an employer denies a salary hike to an employee because she is a woman, the employer is liable for sexual harassment
Indicate whether the statement is true or false
Time-pressured, dual-career families are a prime target market for
A. category killers. B. online shopping. C. department stores. D. door-to-door selling. E. specialty shops.
Suppose in #6, Tanner had sold the liened property. What are the purchaser's rights?
Those activities that enable a person to describe in the detail the system that solves the need is called __________________
a. architectural design b. systems design c. systems analysis d. high-level design