Which conversion process introduces the system first to a limited portion of the organization?
A) the pilot study strategy
B) the phased approach strategy
C) the limited cutover strategy
D) the parallel strategy
E) the parallel approach strategy
A
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Macy's department stores carry a wide range of product lines, including clothing, jewelry, kitchenware, and home furnishings Macy's typically charges a relatively high markup, but also holds frequent sales, in particular offering discounts to customers who use a Macy's credit card. These are examples of Macy's adjusting the ________ element of the 4 Cs of the marketing mix.
A) customer value B) cost C) convenience D) channel E) credit
How can corporations encourage people to engage in business activities?
What will be an ideal response?
Distinguishing a stock dividend from a stock split can sometimes cause difficulties. Usually firms treat small-percentage distributions, say less than a _____ increase in the number of shares, as stock dividends and larger ones as stock splits
a. 5% b. 10% c. 25% d. 50% e. 100%
Which of the following is probably the most important rule for negotiation?