In 2014, Amazon engaged in a trade dispute with which of the following over the pricing of e-books?
A) Barnes & Noble
B) Penguin Random House
C) Hachette
D) Harper Collins
Answer: C) Hachette
You might also like to view...
In accrual accounting, net income is defined as
A) Revenues ? Expenses + Gains + Losses B) Revenues ? Expenses C) Revenues ? Expenses + Gains ? Losses D) increase in net assets from nonowner transactions
Personal influence in marketing communications carries great weight when ________
A) the product being marketed is a convenience item B) the purchase of the product is considered to be safe and risk-free C) the product suggests something about the user's status or taste D) the product being marketed is purchased on a frequent basis E) the product or service in questions is used without being recommended by others
As you conduct business research, the Web should be your main source ofsecondary data
Indicate whether the statement is true or false
Which of the following is the main purpose of the feasibility study?
a. to establish a base for further planning b. to help investors know whether or not to fund the company c. to help the entrepreneur reach a “go” or “no-go” decision d. to solidify the image and purpose of the business