Which of the following statements is true regarding marketing ethics and social responsibility?

A. Firms should aim to advance their own short-term interests at the expense of customers.
B. When products are complicated, consumers may be vulnerable to unscrupulous sellers.
C. Consumers only want to purchase products that are safe or good for them in the long run.
D. Being socially responsible tends to decrease a firm's costs, but it negatively affects profits.


Answer: B

Business

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