Discuss the roles and responsibilities of Investor Relations professionals and how they add value to a corporation.

What will be an ideal response?


Student answers will vary but should include the following key points. Investor relations (IR) professionals have finance backgrounds as well as an understanding of communications. Daily activities include meeting with investors, monitoring stock price and trading activity and advising management on financial market developments. IR professionals must have an understanding of corporate strategy, the economy, securities law, and business conditions. There is a close integration of investor relations and corporate communications. Research has shown that effective financial communications can add 30% value to a typical company stock price.

Communication & Mass Media

You might also like to view...

Language can best be described as __________.

A. universal in meaning B. subjective C. unimportant to perception D. neutral

Communication & Mass Media

Possible obstacles to a successful interview process may include lack of courtesy and forgetfulness

Indicate whether the statement is true or false.

Communication & Mass Media

Volume is a reflection of the loudness or softness of a person's voice, while _____ is concerned with how high or low a person's voice is.

A. articulation B. inflection C. rate D. pitch

Communication & Mass Media

According to the authors of your textbook, a __________ is a task-oriented group which can collaborate across time, space, and organizational boundaries by harnessing the power of computer-mediated communication and group communication support systems

A. virtual team B. quality circle C. tiger team D. project team E. consciousness-raising team

Communication & Mass Media