Which of the following is NOT true when comparing mass selling to personal selling?
A. Mass selling doesn't provide immediate feedback.
B. Mass selling is less flexible in adapting to customers' needs and attitudes.
C. Publicity is not a form of mass selling.
D. Mass selling is less expensive when the target customers are numerous and scattered.
E. Personal selling includes customer service.
Answer: C
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Answer the following statement true (T) or false (F)
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What will be an ideal response?
Which report contains employer share tax expenses for a period?
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