When someone avoids eye contact, U.S. Americans may view this as a sign of ________

A) being untrustworthy or dishonest B) respect
C) strength D) weakness


A

Communication & Mass Media

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Based on audience delivery, television can charge a higher rate for its advertising than any other American mass medium

a. True b. False

Communication & Mass Media

Lydia and her boyfriend have a long-distance relationship. Even though they talk every night, Lydia doesn't feel as close to her boyfriend. She tells him, "I wish you were here with me." Which theory illustrates Lydia's feelings?

a. media lag theory b. media richness theory c. social presence theory d. social network theory

Communication & Mass Media

Identify the Nielson acronym PPL:

A. possible potential listener B. pretty popular listenership C. portable people meter D. all of these E. none of these

Communication & Mass Media

What percentage of American workers reported being bullied at some point in their careers in a 2014 study?

a. 17 percent b. 27 percent c. 37 percent d. 57 percent

Communication & Mass Media