Which of the following elements of sociocultural environment can be associated with the growing demand for "social surrogates" like social networking sites, television, etc.?
A) views of ourselves
B) views of organizations
C) views of others
D) views of nature
E) views of the universe
C
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Without defining the desired product positioning and value proposition for a specific target market, the ________ process would quickly deteriorate into an internal process that was built around product features rather than customer benefits
A) brand naming B) brand identification C) brand encoding D) brand equity E) brand extension
Answer the following statements true (T) or false (F)
1. The practice of evaluating financial ratios to determine an organization's financial health is called viability analysis. 2. The task of external auditors is to verify that the organization, in preparing its financial statements, followed generally accepted accounting principles. 3. An internal audit is a verification of an organization's financial accounts and statements by the organization's own professional staff. 4. A principle of Deming management is that quality should be aimed at the needs of the worker.
Alex has set a goal for Haley to sell 25 gym memberships this month. Alex realizes that Haley may feel apprehensive about trying to sell such a large amount of memberships in one month, but she believes the challenge will motivate her into achieving the goal. This scenario reflects which characteristic of goal-setting theory?
A. specific goals B. difficult goals C. goal acceptance and commitment D. feedback
Changing labor utilization through varying work hours or number of employees is the goal of ________.
A. procedural flexibility B. functional flexibility C. employment flexibility D. pay flexibility